ACTA Consultancy & Trade has successfully completed the launch of KURME brand in Mongolia with her esteemed partner in the market.
KURME has a portfolio that consists of healthy snacks like fruit bars, fruit bites and fruit tapas as well as a wide range of portion options in Doypacks of dried fruits and nuts. Most of the ingredients are sourced within Turkey; processed, and packed with the love for our clients in Mongolia and in different corners of the world.
As ACTA, we helped our client KURME, to position the products against the local and global competitors in the market, worked out the strategical plan for the brand in terms of market share targets, related marketing investment plans and trade marketing plans for the upcoming year and following 3 years. Furthermore, we will continue to help KURME to increase its coverage in the market, increase the shelf space and market share to make it a love brand in Mongolia and one of the fastest growing brands too.
“Kurme Healthy Snacks” are targeting to grab 10% share in Mongolian Dried Fruits & Nuts Market within the first year of launch!
We are honored to work with our long standing, esteemed partners in Mongolia and there will be other launches in the market with the guidance of ACTA Consultancy and Trade.
“Bon Appetite” to all Mongolian consumers!
